Please use this identifier to cite or link to this item:
https://rep.polessu.by/handle/123456789/33552Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Изотова, Л.А. | - |
| dc.contributor.author | Izotova, L.A. | - |
| dc.date.accessioned | 2025-02-13T13:01:19Z | - |
| dc.date.available | 2025-02-13T13:01:19Z | - |
| dc.date.issued | 2024 | - |
| dc.identifier.citation | Изотова, Л. А. Gender in english advertising:analysis and tendencies / Л. А. Изотова // Банковская система: устойчивость и перспективы развития : сборник научных статей XV международной научно-практической конференции по вопросам финансовой и банковской экономики : к 80-летию банковского образования на Полесье, Пинск, 25 октября 2024 г. / Министерство образования Республики Беларусь [и др.] ; редкол.: В. И. Дунай [и др.]. – Пинск : ПолесГУ, 2024. – С. 183-187. | ru |
| dc.identifier.uri | https://rep.polessu.by/handle/123456789/33552 | - |
| dc.description.abstract | As consumer awareness continues to evolve, brands are finding it increasingly important to listen to their audiences as a gender-conscious approach can foster loyalty and trust. The ongoing conversation around gender representation in advertising will undoubtedly shape the future of marketing strategies. | ru |
| dc.language.iso | ru | ru |
| dc.publisher | Пинск : Полесский государственный университет | ru |
| dc.rights | открытый доступ | - |
| dc.subject | consumer | ru |
| dc.subject | advertising | ru |
| dc.subject | gender | ru |
| dc.subject | brand | ru |
| dc.subject | attitude | ru |
| dc.subject | marketing strategy | ru |
| dc.subject | stereotype | ru |
| dc.title | Gender in english advertising:analysis and tendencies | ru |
| dc.type | Article | ru |
| Appears in Collections: | 2024 год | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Gender_in_english.pdf | 232.73 kB | Adobe PDF | View/Open |
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